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18 years of experience

Skills

Business Development Key Account Management Strategic Partnerships AI‑Powered Solutions Market Research Pricing Strategy Sales Enablement Presales Consulting RPA (Blue Prism) Team Leadership Negotiation Data Analytics Project Management CRM Tools Cross‑functional Collaboration

Experience

Senior Business Development Manager

Elevatus

2025-03 -

Engaged clients to develop relationships and educate prospects on the company's value proposition. Developed strategic partnerships and innovative pricing models to optimise profitability and maximise customer lifetime value. Identified untapped market segments, tracked emerging trends through data analytics, and recommended tailored products and services. Streamlined sales processes by adopting new technologies, improving efficiency and maintaining a competitive edge. Oversaw daily operations of the sales floor, ensuring high service standards.

Business Development – Senior Technical Key Account Manager

Umniah

2022-12 - 2024-07

Built and sustained solid relationships with high‑value clients, acting as the primary liaison between clients and internal teams. Supervised account teams, coordinated with advertising, design, marketing, sales and logistics departments to meet client needs. Produced detailed reports on account progress, goals and forecasts for stakeholders. Developed customised solutions based on deep client understanding and negotiated contracts to meet long‑term objectives.

Business Development – Sales and Presales Team Leader

ITG Solutions

2021-06 - 2022-05

Led the sales and presales team, recruiting, training and coaching members while setting targets and deadlines. Managed product knowledge, pilot projects and installations, and ensured technical issues were resolved for the Business Development Director. Produced sales reports, coordinated corporate visits, and maintained demo equipment. Fostered cross‑functional communication and supported regional business development activities.

Business Development - Senior Presales Consultant

Blue Prism RPA DAR‑ME KSA

2019-12 - 2021-01

Responded to customer RFIs and RFPs, delivering best‑practice guidance and industry insights. Maintained credibility by providing accurate information and demonstrating RPA capabilities. Assisted clients in understanding automation benefits and supported solution design and implementation.

Languages

Arabic

fluent

English

fluent

French

intermediate

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