Marketing Partnerships Manager (AdTech, B2B)

About the role

ETG Marketing Hub is launching the ETG Marketing Network, a new business line that connects advertisers with travel and adtech partners. As Marketing Partnerships Manager you will drive the network from strategy and pilot projects to recurring sales and scalable growth.

Key responsibilities

• Define positioning, priority markets, channels and partners; create roadmap from pilot to scaling and automation.
• Source, evaluate and onboard adtech/DSP, metasearch, CTV/mobile/social and influencer platforms; lead negotiations and manage relationships.
• Structure monetisation terms, model unit economics and own the P&L of the business line.
• Package external channels into clear products, set pricing and define data usage and measurement down to bookings.
• Support the sales team with case studies, materials and pitches; join key deals with hotels, DMOs, airlines and rail operators.
• Build end‑to‑end campaign processes from brief to reporting and decide on in‑house versus partner execution.
• Collaborate with internal marketing and supply teams to leverage expertise and market insights.
• Initially act as a hands‑on contributor and later build a specialist team of campaign/account managers, analysts and partnership managers.

Required profile

• 3+ years in adtech, business development or partnerships on the platform, network, DSP or agency side with proven deal experience.
• Solid understanding of programmatic and performance metrics (CPA, ROAS, attribution) to evaluate partners and verify results.
• Experience launching new business lines from scratch with limited budgets.
• Strategic thinking for positioning, offers, pricing and growth roadmap.
• Hands‑on ability to initiate partnerships, run campaigns, support sales and own processes and P&L.
• Fluency in English; additional languages a plus.

Required skills

• Adtech platforms and DSPs
• Programmatic advertising
• Performance metric analysis (CPA, ROAS, attribution)

What we offer

• Fully remote work with flexible schedule
• Supportive, ambitious team culture
• Internal programs for training, soft‑skill development and leadership
• Partial compensation for external training and conferences
• Corporate rates on hotels and travel services
• Extra non‑working day (MyTime Day Off) without loss of compensation