Marketing Specialist (Mid Level)

About the role

Whitebone Experience Management is looking for a mid‑level Marketing Specialist who will not only create and boost content but also understand business goals, design marketing initiatives and track their performance.

Key responsibilities

• Develop and implement marketing campaigns and initiatives.
• Create and manage a content plan for social networks and other communication channels.
• Write and edit marketing texts, briefs and communication materials.
• Collaborate with designers and other project stakeholders.
• Monitor target‑audience behavior, market trends and competitor activity.
• Analyze campaign results, prepare reports and suggest improvements.
• Contribute to brand development and new marketing projects.
• Organise and execute events, partnership projects and PR initiatives across social platforms.

Required profile

• Higher education in marketing, management, PR or related fields.
• 2–3 years of experience in marketing or brand development.
• Good knowledge of marketing tools and main digital channels.
• Practical experience in social media and content marketing.
• Experience with Google Analytics, Meta Business Suite or similar tools.
• Ability to analyse numbers and results.
• Excellent written and verbal communication skills.
• Fluent in Armenian, English and Russian.
• Initiative and ability to work independently.
• Capability to manage multiple projects simultaneously.

Required skills

• Google Analytics
• Meta Business Suite

What we offer

• Opportunity to work on real projects.
• Experience with businesses from various sectors.
• Join a healthy, growing team.
• An environment where your input can lead to real change.