PR Manager

About the role

Media Systems Advertising Agency, a Yerevan-based company founded in 2013, is looking for a full-time, on-site PR Manager. The role manages and strengthens the public image and reputation of Media Systems and its clients, within a dynamic advertising environment.

Key responsibilities

• Plan and execute PR campaigns and draft and distribute press releases.
• Maintain strong relationships with media outlets and journalists.
• Oversee strategic communications and coordinate interviews and media appearances.
• Ensure consistent messaging across all channels.
• Monitor media coverage, respond to inquiries and prepare communication materials.
• Collaborate with internal teams so PR activities align with overall marketing and advertising strategies.

Required profile

• Bachelor's degree in Public Relations, Communications, Marketing, Journalism or a related field, or equivalent practical experience.
• Experience planning and executing PR campaigns in advertising, marketing or a related field is highly beneficial.
• Strong written and verbal communication skills in relevant languages such as Armenian, English and Russian.
• Ability to work with cross-functional teams, manage several projects and meet deadlines in a fast-paced environment.

Required skills

• Public relations and media relations, including press release writing and distribution.
• Familiarity with social media platforms, monitoring tools and basic analytics to track PR performance and media coverage.