SEO Specialist

About the role

GoMining is seeking an experienced SEO Specialist to lead large‑scale SEO projects across multiple websites, products and brands. You will work autonomously while collaborating closely with the Head of Organic Acquisition and other marketing functions.

Key responsibilities

• Design and execute large‑scale SEO initiatives across thousands of pages, including programmatic SEO and structured data implementation.
• Develop and maintain schema markup (FAQ, product, organization) to improve web and AI search visibility.
• Build and improve automated SEO audits, track issues and work with developers to resolve them.
• Write and edit web copy with keyword and entity optimization.
• Manage GEO/AEO initiatives, monitor AI citation tools and optimize content for AI assistants.
• Grow backlink profile and brand visibility through digital PR.
• Own ORM/SERM, monitor brand SERPs, handle negative mentions and manage product reviews across app stores.
• Translate SEO needs into PRDs, prioritize tasks and report on KPI performance.

Required profile

• 2‑5 years of hands‑on SEO experience.
• Strong English proficiency (B2‑C1).
• Solid understanding of programmatic SEO, technical task formulation and multi‑market SEO (hreflang, localized strategy).
• Experience with SEO analytics tools (GA4, Google Search Console, Ahrefs, Semrush) and reporting (Data Studio).
• Familiarity with E‑E‑A‑T and YMYL principles, especially in crypto/fintech.

Required skills

• Programmatic SEO techniques.
• GA4, Google Search Console, Ahrefs, Semrush.
• Data Studio for reporting.
• SQL or BigQuery (strong plus).
• HTML, JavaScript, CSS basics.
• Schema markup implementation.
• Screaming Frog.
• Python or JavaScript for custom tooling (plus).

What we offer

• Professional growth support for courses, conferences and English learning (up to 100% coverage).
• Remote or hybrid work with flexible hours across international teams.
• Paid leave: up to 20 vacation days, 8 company holidays and 5 personal days per year.
• Recognition programs, performance reviews and team awards.
• Team retreats in international locations (e.g., company apartments in Cyprus).